Work

How Perceived Environmental Uncertainty Influences the Marketing Orientation of U.S. Daily Newspapers

Year: 1996

Type: article

Source: Journalism & Mass Communication Quarterly

DOI: 10.1177/107769909607300202

Author: Randal A. Beam

Institution: Indiana University

Language: English

Topic: Journalism and Media Studies

Subfield: Communication

Field: Social Sciences

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W1978306002

FWCI:

Cites:

Cited by: 26

Related to: 10