An examination of message-relevant affect in road safety messages: Should road safety advertisements aim to make us feel good or bad?
Year: 2008
Type: article
Authors: I. Lewis, B. Watson, K.M. White
Institution: Queensland University of Technology
Language: English
Topic: Media Influence and Health
Subfield: Communication
Field: Social Sciences
Domain: Social Sciences
Open Access status: bronze
OpenAlex ID: W2007268728
