Work

Profiling Early Triers of Service Innovations: A Look at Interactive Home Video Ordering Services

Year: 1991

Type: article

Source: Journal of Services Marketing

DOI: 10.1108/08876049110035585

Authors: Alan J. Greco, D. Michael Fields

Institutions: Utica College, Winthrop University, University at Buffalo, State University of New York, Mississippi State University, Missouri State University, University of Arkansas at Fayetteville

Language: English

Topic: Innovation Diffusion and Forecasting

Subfield: Management Science and Operations Research

Field: Decision Sciences

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2009346259

FWCI: 0.664

Cites:

Cited by: 43

Related to: 10