Work

Consumer choice: between explicit and implicit reference points

Year: 2010

Type: article

Source: The Marketing Review

DOI: 10.1362/146934710x523113

Authors: Theodoros K. Tarnanidis, Nana Owusu-Frimpong, Ruth Marciniak

Language: English

Topic: Decision-Making and Behavioral Economics

Subfield: General Decision Sciences

Field: Decision Sciences

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2024732007

FWCI: 0.594

Cites:

Cited by: 19

Related to: 10