Work

No entity without identity — Communications strategies of corporate Germany in the early 1990s

Year: 1998

Type: article

Source: Journal of Communication Management

DOI: 10.1108/eb023467

Author: Rainer Zimmermann

Language: English

Topic: Corporate Identity and Reputation

Subfield: Strategy and Management

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2081361189

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Related to: 10