Work

Franchise relationship quality: micro‐economic explanations

Year: 1999

Type: article

Source: European Journal of Marketing

DOI: 10.1108/03090569910285751

Authors: Gillian C. Hopkinson, Sandra Hogarth‐Scott

Institutions: University of Manchester, University of Bradford

Language: English

Topic: Franchising Strategies and Performance

Subfield: Strategy and Management

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2098540945

FWCI:

Cites: 33

Cited by: 55

Related to: 10