Integrating the stereotype content model (warmth and competence) and the Osgood semantic differential (evaluation, potency, and activity)
Year: 2013
Type: article
Abstract: We integrate two prominent models of social perception dimensionality. In three studies, we demonstrate how the well-established semantic differential dimensions of evaluation and potency relate to the stereotype content model dimensions of warmth and competence. Specifially, using a correlational design (Study 1) and experimental designs (Studies 2 and 3), we found that semantic differential dimensions run diagonally across stereotype content model quadrants. Implications of integrating classic and modern approaches of social perception are discussed.
DOI: 10.1002/ejsp.1978
Institutions: Université Libre de Bruxelles, UCLouvain, Princeton University
Language: English
Subfield: Sociology and Political Science
Field: Social Sciences
Domain: Social Sciences
Open Access status: green
OpenAlex ID: W2138024343
