Year: 2007
Type: article
Abstract: The article examines the emerging shift in businesses towards Web 2.0 principles, concepts and technologies.The principles, concepts and technologies of Web 2.0 are gaining momentum and a number of businesses are adopting them.There are varying and diffused understanding of Web 2.0 parameters and characteristics leading to multitude of interpretations.Therefore a framework for understanding Web 2.0 businesses is an important step in analyzing them.Here we propose a framework for understanding Web 2.0 based businesses and identify areas for future research.
Authors: Jai Ganesh, Srinivas Padmanabhuni
Language: English
Subfield: Strategy and Management
Domain: Social Sciences
Open Access status: green
OpenAlex ID: W21954073
