Work

An analysis of the relationship marketing approaches used in oncology products marketing in Zimbabwe

Year: 2013

Type: article

Study design: Observational Study

Source: International Journals of Marketing and Technology

Authors: G.R. Chingarande, V.D. Matipano

Language: English

Topic: Customer Service Quality and Loyalty

Subfield: Organizational Behavior and Human Resource Management

Field: Business, Management and Accounting

Domain: Social Sciences

SDG: Good health and well-being

Open Access status: closed

OpenAlex ID: W2282081663

FWCI: 0.667

Cites:

Cited by: 1

Related to: 20