Work

Action Tools and Models The DNA of Market Proactiveness

Year: 2012

Type: book-chapter

Source: Palgrave Macmillan UK eBooks

DOI: 10.1057/9780230363014_3

Authors: Leonardo Araújo, Rogério Gava

Institution: Fundação Dom Cabral

Language: English

Topic: Competitive and Knowledge Intelligence

Subfield: Strategy and Management

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2497946839

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