Valorization of cultural heritage in tourism through co-creation - a Cypriot perspective
Year: 2019
Type: article
Abstract: The paper presents primary qualitative research on valorization strategies of cultural heritage by the most important player of Cypriot Agrotourism. Empirical evidence is used in order to develop a conceptual model including the co-creation-concept into the wider context of valorization strategies for cultural heritage in tourism.
Source: PROA-UA
Author: Gronau, Werner
Institution: Universidade Politécnica de Coimbra
Language: English
Domain: Social Sciences
Open Access status: green
OpenAlex ID: W2802197964
