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Message Splitting: Using Attention-Grabbing Material to Increase Prosocial Behavior

Year: 2010

Type: article

Authors: Nathanael J. Fast, Jonah Berger

Language: English

Topic: Psychology of Social Influence

Subfield: Social Psychology

Field: Psychology

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W2807811147

FWCI:

Cites: 20

Cited by: 1

Related to: 10