Year: 2019
Type: book-review
Abstract: Critiques of exclusively verbal research inquiries in media and communication studies are certainly not new.While scholars have not shied away from noting the importance of visual analysis, a significant stream of empirical inquiries is still based on verbal data, reducing the exclusion of visuals to a limitation and an opportunity for future study.Notably, this limitation is not just a product of research scope.The ability to collect and process large quantities of visual data has also contributed to the general acceptance of these limitations.However, new data collection capacities afforded through technological advancements have helped dissolve some of the barriers visual data collection creates, and researchers are capable of simultaneously analyzing visual/verbal data sets now more than ever before.Visual communication scholars have long taken on the work of analyzing visual modality.Like their verbal counterparts, many scholars have separated visuals from bodies of text and verbal modes of communication, deciphering meaning from only the visual messages.Again, the obvious limitation of
Author: Danielle K. Kilgo
Institution: Indiana University
Language: English
Subfield: Communication
Field: Social Sciences
Domain: Social Sciences
Open Access status: diamond
OpenAlex ID: W2952295643