Year: 2019
Type: conference-paper
Abstract: This study empirically explores and documents the organizational impact of implementing a sales support app thatcomplements face-to-face interaction of a salesperson with a customer in the process of purchasing a new car. Twoconsecutive periods
Authors: Michal Levi-Bliech, Nava Pliskin, Lior Fink
Institution: Ben-Gurion University of the Negev
Language: English
Subfield: Information Systems and Management
Field: Decision Sciences
Domain: Social Sciences
Open Access status: bronze
OpenAlex ID: W2970523451
