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Advanced Public Relations Writing and Production

Year: 2019
Type: article
Abstract: This class focuses on the strategic management of multipleorganizational communication channels and the production of written content acrossdifferent platforms. Students learn how to manage, produce, and coordinate writtencontent and how to engage internal and external stakeholders using a variety ofcommunication channels (off- and online) available to non- and for-profit organizations.
Language: English
Subfield: Communication
Open Access status: green
OpenAlex ID: W2979433012
FWCI:
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Related to: 10