Work

Hybrid Strategy Study: The Role of Entrepreneurial Orientation and Total Quality Management in MSMEs

Year: 2019

Type: article

Abstract: Entrepreneurial Orientation (EO) and Total Quality Management (TQM) are often referred to as antecedents of growth, competitive advantage and business performance by previous research. This research is the first investigation in a literature study that attempts to show the relationship between EO and TQM concepts on business performance. In this study, we use a multidimensional model on EO and TQM concepts and test a series of hypotheses related to business performance using student business data surveys in the MSME s scale of Surabaya , East Java . It is expected that the results of this study can answer prepositional questions, whether the two strategies can help improve the performance of MSME-scale businesses in developing countries. https://doi.org/10.26905/jmdk.v7i2.3057

Source: JURNAL MANAJEMEN DAN KEWIRAUSAHAAN

DOI: 10.26905/jmdk.v7i2.3057

Authors: Timotius FCW Sutrisno, Junko A Effendy, Maria D G Prathivi

Institution: Universitas Ciputra

Language: English

Topic: Entrepreneurship Studies and Influences

Subfield: Management of Technology and Innovation

Field: Business, Management and Accounting

Domain: Social Sciences

SDG: Decent work and economic growth

Open Access status: diamond

OpenAlex ID: W2998038142

FWCI: 1.528

Cites: 42

Cited by: 9

Related to: 10