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Relationship of Perception and Awareness towards Utilization of Government Business Support Services (GBSS) In Malaysian SMEs Perspective

Year: 2020

Type: article

Abstract: This paper observed on the level of perception and awareness Malaysian SMEs in determining the utilization on Government Business Support Service (GBSS). A survey was conducted in West Malaysia in 3 months period with a response rate of 17.4%. About 139 of SME’s owner-managers has responded to the questionnaires. The findings reveal that perception and general awareness has a significant relationship toward utilization of GBSS. This paper proves the importance of GBSS in developing and assisting local SMEs, in particular, to position the companies in facing the competitive business environment, particularly with regard to enhancing the competitive strategies and policy formulation. Further, the results might help the SMEs in planning a proper plan for utilizing GBSS in order to support the company needs.

Source: Research Repository Universitas Islam Negeri Maulana Malik Ibrahim (University of Southampton)

Authors: Jauriyah Shamsuddin, Mohd Sobri Minai, Ali Yusob Zain, Salim Al Idrus

Language: English

Topic: SMEs Development and Digital Marketing

Subfield: Business and International Management

Field: Business, Management and Accounting

Domain: Social Sciences

SDG: Decent work and economic growth

Open Access status: green

OpenAlex ID: W2998256348

FWCI: 1.076

Cites:

Cited by: 7

Related to: 10