Work

Exploring IKEA effect in self-expressive mass customization: underlying mechanism and boundary conditions

Year: 2020

Type: article

Source: Journal of Consumer Marketing

DOI: 10.1108/jcm-09-2017-2373

Authors: I-Ling Ling, Yi-Fen Liu, Chien-Wei (Wilson) Lin, Chih-Hui Shieh

Institutions: National Chiayi University, National Kaohsiung University of Science and Technology, SUNY Oneonta

Language: English

Topic: Product Development and Customization

Subfield: Management of Technology and Innovation

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W3005778945

FWCI: 2.514

Cites: 48

Cited by: 18

Related to: 10