MOTIVATION OF SPORTS EVENT PARTICIPANTS IN TOURIST AREAS : Survey of the Chura Shima Okinawa Century Run 2011
Year: 2016
Type: article
Study design: Observational Study
Abstract: The objective of this study was to understand motive and constraints among sports event participants in tourist areas.We conducted a questionnaire survey of road racing cyclists in the Chura Shima Okinawa Century Run 2011.Multiple regression analysis of the impact of sports participation motive, tourism motive, and constraints on participation satisfaction and intent to participate again indicated that interest in cycling, a subfactor of sports participation motive, is related to participation satisfaction.A separate multiple regression analysis showed that intent to participate again is positively impacted by sense of release and stimulation, both sports participation subfactors, and negatively impacted by disinterest of close relations / low appeal as resort destination, a constraint subfactor.These results suggest that intent to repeat participation may increase with the atypical experience of participating in a cycling tour in a resort area, but tend to decrease with disinterest among close relations and lack of appeal as a resort destination.
Language: English
Topic: Sport and Mega-Event Impacts
Subfield: Sociology and Political Science
Field: Social Sciences
Domain: Social Sciences
Open Access status: green
OpenAlex ID: W3009107343