Entrepreneurial Activity In The Pharmaceutical Industry Under Digital Economy Conditions
Year: 2020
Type: conference-paper
Abstract: The implementation of entrepreneurial activity in the context of digital economy determines directions for the development of various enterprises and industries. For the effective implementation of the own economic activity, it is required to correspond to current tendencies in the market. The pharmaceutical industry is one of the priority sectors from the state perspective. Special attention has been always paid to the quality of products produced at pharmaceutical enterprises, and the quality issue is also important while using modern digital technologies in the production process. The digitalization sets new questions and tasks in this area. The author considers the importance of digitalization for the pharmaceutical industry, the main directions of the application of digital technologies in this sphere from the point of view of production chain stages, as well as the main results that can be achieved if activities are carried out in accordance with the actual market trends. The main purpose of this research is to study functioning peculiarities of the pharmaceutical industry in the digital economy context. According to the research results, it is concluded that the production processes of the pharmaceutical industry have undergone digitalization significantly. The author emphasized the fact that digitalization is important not only for the production stage, but also for all other stages of the production chain.
Language: English
Subfield: Management of Technology and Innovation
Domain: Social Sciences
Open Access status: hybrid
OpenAlex ID: W3010210677