La marque coopérative : comment concilier engagement social et réalité du marché
Year: 2020
Type: book-chapter
Source: HAL
Authors: Michel, Géraldine, Zeitoun, Valérie, Haddad, Samuel
Institution: IAE Paris - Sorbonne Business School
Language: French
Subfield: Strategy and Management
Domain: Social Sciences
Open Access status: closed
OpenAlex ID: W3034809016
