Work

Internacionalização De Redes De Franquias Brasileiras: Antecedentes Do Processo E O Papel Do Marketing Internacional

Year: 2017

Type: article

Authors: Alexandre Degani Cantoni, Thelma Valéria Rocha, Renata Fernandes Galhanone, Maria Lucia Righetti

Institution: Escola Superior de Propaganda e Marketing

Language: Portuguese

Topic: Franchising Strategies and Performance

Subfield: Strategy and Management

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W3207344747

FWCI:

Cites:

Cited by:

Related to: 10