Work

Is Expected Utility a Descriptive Model of Consumer Decision Making Under Uncertainty?

Year: 2015

Type: book-chapter

Source: Developments in marketing science: proceedings of the Academy of Marketing Science

DOI: 10.1007/978-3-319-16934-7_8

Author: Dan Sarel

Institution: University of Connecticut

Language: English

Topic: Decision-Making and Behavioral Economics

Subfield: General Decision Sciences

Field: Decision Sciences

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W375765479

FWCI:

Cites: 23

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Related to: 10