Work

Database-Marketing und Customer Relationship Management

Year: 2001

Type: book-chapter

Source: Gabler Verlag eBooks

DOI: 10.1007/978-3-322-86955-5_4

Authors: Heinrich Holland, Christian Huldi, Holger Kuhfuß, Martin Nitsche

Language: German

Topic: Corporate Governance and Management

Subfield: Strategy and Management

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W40309292

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Related to: 10