Year: 2021
Type: article
Abstract: Contemporary tourism has become one of the key sectors of world economy. The Russian Federation and People’s Republic of China are the countries with a huge tourism potential and opportunities for cooperation in this area. The objective of this article is to reveal prospective directions for the development of cooperation between Russia and China in tourism business. On the basis of the analysis of the projects in the area of tourism, the authors identified the most prospective projects and drew a conclusion about the necessity of digitalization of the tourism sector to enhance competitiveness of the companies engaged in it, as travel industry has to change its strategies and look for new ways of travelling because of the Coronavirus pandemic. The conducted analysis of the statistical data of 2019–2020 allowed the authors to draw a conclusion that, notwithstanding the new global challenges the tourism faces, the mechanism of business partnership between our countries is constantly improving and cooperation in tourism has become one of the significant factors for the development of strategic partnership between China and Russia.
Authors: Natalia Epova, Irina Kozyrskaya
Institution: Baikal State University
Language: English
Domain: Social Sciences
Open Access status: diamond
OpenAlex ID: W4205487307