Year: 2021
Type: article
Abstract: The article refers to the fact that the genres of journalistic texts, the functional purpose of which has historically been to inform the audience, today form the basis of multimedia formats in which information occurs with elements of entertainment. When analyzing the formats of new media, we came to the conclusion that the core of the format is made up of elements of a particular genre, that only the “packaging” is changing in order to promote the format and taking into account the new information needs of society. The next important conclusion of the study is that visualization is the main means of creating a format in view of the spectacular nature of modern culture.
Source: Przegląd Wschodnioeuropejski
DOI: 10.31648/pw.6887
Authors: Svetlana Raspopova, Svetlana Simakova
Institutions: Moscow Polytechnic University, Chelyabinsk State University
Language: English
Topic: Journalism and Media Studies
Subfield: Communication
Field: Social Sciences
Domain: Social Sciences
Open Access status: diamond
OpenAlex ID: W4206217543