Work

Obtaining Sustainable Competitive Advantage Through Reputation Management: A Case of Private Universities in Indonesia

Year: 2023

Type: conference-paper

Abstract: Private universities in Indonesia face challenges in attracting and retaining students. This study aims to investigate the causal relationship between variables influencing the sustainable competitive advantage of private universities in Indonesia through a combination of quantitative, qualitative,

Source: International Conference on Economic, Management, Business and Accounting (ICEMBA)

DOI: 10.4108/eai.17-12-2022.2333298

Authors: Sabar Rajagukguk, Harjanto Prabowo, Agustinus Bandur, Rini Setiowati

Institution: Binus University

Language: English

Topic: Corporate Identity and Reputation

Subfield: Strategy and Management

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: bronze

OpenAlex ID: W4381622889

FWCI: 3.777

Cites: 14

Cited by: 5

Related to: 10