Modeling of strategy of development of the production enterprise in the conditions of diversification
Year: 2021
Type: article
Abstract: Necessary and sufficient conditions for diversification are considered. The influence of diversification processes on the efficiency of the enterprise and its potential growth on the basis of synergetic combinations of competencies and resources is determined. The scheme of modeling of process of formation of strategy of diversified development of the industrial enterprise is developed. A model of "investor portfolio analysis" adapted to diversification strategies is proposed, which allows to determine both efficiency and quantitative risks in production diversification tasks that may accompany the proposed diversification, as well as to determine the optimal production program of diversified products that corresponds to existing diversified products. market structure and enterprise capabilities.
Source: Экономика: реалии времени
Authors: Liubov Niekrasova, Maryna Yezerova
Institution: Odesа Polytechnic National University
Language: English
Subfield: Economics and Econometrics
Domain: Social Sciences
Open Access status: diamond
OpenAlex ID: W4386199810