Year: 2023
Type: article
Abstract: The purpose of this article is to analyze the decision-making process of tourists when visiting culturally-based tourism objects. The approach chosen is to use a literature review. When choosing a destination, tourists are strongly influenced by Hofstede's cultural aspects. Cultural dimensions consist of power distance, individualism, masculinity, uncertainty avoidance, and long-term orientation. To avoid uncertainty, tourists tend to choose cultural destinations where they feel safe, comfortable and risk-free. Moreover, the motivations of tourists to decide to visit a tourist destination are strongly influenced by push and pull factors.
Source: Guna Sewaka
Author: I Made Ngurah Oka Mahardika
Institution: Institut Agama Hindu Negeri Gde Pudja Mataram
Language: English
Domain: Social Sciences
Open Access status: diamond
OpenAlex ID: W4387074010