Year: 2024
Type: article
Abstract: This paper aims to explore the problems existing in the development of rural e-commerce in Henan Province and propose corresponding solutions. Through the integration of existing research results, combined with field surveys and case analyses, it deeply analyzes the challenges and difficulties in the development of rural e-commerce in Henan Province, thereby providing theoretical support and practical guidance for further development in this field.
Author: Yang Yan
Institution: University of the East
Language: English
Subfield: Business and International Management
Domain: Social Sciences
Open Access status: diamond
OpenAlex ID: W4394573294
