Work

Immersive Insights: Augmented Reality Impact on Gen Z's Beauty and Personal Care Purchase Journey

Year: 2024

Type: preprint

Study design: Observational Study

Source: SSRN Electronic Journal

DOI: 10.2139/ssrn.4831539

Authors: Sudin Bag, Kousik Mandal

Institution: Vidyasagar University

Language: English

Topic: Augmented Reality Applications

Subfield: Computer Vision and Pattern Recognition

Field: Computer Science

Domain: Physical Sciences

SDG: Good health and well-being

Open Access status: green

OpenAlex ID: W4397019787

Cites: 45

Cited by:

Related to: 10