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How to Experiment: Lessons from Practitioners

Year: 2024

Type: conference-abstract

Source: Academy of Management Proceedings

DOI: 10.5465/amproc.2024.11809symposium

Authors: Naja Pape, Chiara Spina, Arnaldo Camuffo, Rembrand Michael Koning, Solene Delecourt, Marieke Huysentruyt, Seyedeh Zahra Hejrati, Iavor Bojinov

Institutions: INSEAD, INSEAD, INSEAD, Bocconi University, Harvard University, University of California, Berkeley, HEC Paris, Stanford University

Language: English

Topic: Business Strategies and Management Research

Subfield: Strategy and Management

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W4400439620

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