Year: 2024
Type: conference-paper
Study design: Observational Study
Abstract: This study explores the impact of personality traits, academic support, and innovation capability, moderated by ecological entrepreneurship, on green entrepreneurship intention.The research aims to identify how individual characteristics, academic environments, and innovative abilities influence the desire to engage in environmentally sustainable entrepreneurial activities.Using a quantitative approach, data were collected from 300 university students from three major universities in Indonesia and analyzed using multiple regression and moderation analysis through SPSS software.The findings indicate that personality traits, academic support, and innovation capability significantly affect green entrepreneurship intention.Furthermore, ecological entrepreneurship moderates the relationship between these factors and green entrepreneurship intention, suggesting that fostering an ecological mindset can amplify the inclination towards green entrepreneurship.Specifically, students with innovative, solid capabilities and supportive academic environments are more likely to pursue green entrepreneurship when they possess ecological entrepreneurial traits.The novelty of this study lies in its comprehensive analysis of the combined effects of personality traits, academic support, and innovation capability on green entrepreneurship intention, with a specific focus on the moderating role of ecological entrepreneurship.This dual-level analysis provides a deeper understanding of how various factors influence green entrepreneurship, contributing valuable insights to the academic discourse on entrepreneurship.The study also offers practical implications for educational institutions and policymakers, suggesting that fostering an ecological mindset within academic environments can enhance the drive towards sustainable entrepreneurial practices
Institution: Indonesia University of Education
Language: English
Subfield: Management of Technology and Innovation
Domain: Social Sciences
Open Access status: diamond
OpenAlex ID: W4403891908