Work

Digital Marketing Strategies in Sustainable Tourism: The Role of the Metaverse

Year: 2025

Type: book-chapter

Source: Advances in marketing, customer relationship management, and e-services book series

DOI: 10.4018/979-8-3693-5395-0.ch004

Author: Pedro Álvaro Pereira Correia

Institution: Universidade da Madeira

Language: English

Topic: Diverse Aspects of Tourism Research

Subfield: Tourism, Leisure and Hospitality Management

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W4407488702

FWCI: 5.251

Cites: 49

Cited by: 2

Related to: 10