Integrating Google NotebookLM in Communication & Media Education: A Mixed‑Methods Case Study Across Five Courses
Year: 2025
Type: preprint
Abstract: Background: Artificial intelligence (AI) is reshaping higher education, especially in communication and media programs.Objective: To evaluate the pedagogical impact of integrating Google's NotebookLM platform across five undergraduate courses.Methods: A mixed-methods, classroom-based case study combined direct observation, artifact/content analysis, and structured feedback.Results: NotebookLM improved engagement, comprehension, and study efficiency; helped synthesize theory; and supported practical PR writing and event-protocol tasks.Conclusions: When source-grounded AI is embedded through clear pedagogy and verification rubrics, it enhances learning without replacing human judgment.Implications: The paper offers a replicable implementation blueprint and assessment considerations for educators adopting AI tools.
Author: Ammar Mohammed
Institution: Arabian Gulf University
Language: English
Subfield: Education
Field: Social Sciences
Domain: Social Sciences
SDG: Quality education
Open Access status: green
OpenAlex ID: W4414870525