The Relationship Between Implementing Iso 9001:2015 Quality Management System and Customer Satisfaction: a Sample Study of Pharmaceutical and Medical Supplies Companies in Iraq
Year: 2025
Type: article
Study design: Observational Study
Abstract: This study examined the effect of implementing ISO 9001:2015 Quality Management System on customer satisfaction in pharmaceutical companies in Iraq. A quantitative methodology was used, questionnaires were distributed to (150) employees from four companies, and (111) responses was collected. The results showed a major positive effect of the Quality Management System on customer satisfaction. The study also revealed a strong relationship between Quality Management Systems and customer satisfaction, indicating that health institutions that adopt such systems are very effective.
DOI: 10.52152/w3909x38
Institution: Jinan University
Language: English
Subfield: Strategy and Management
Domain: Social Sciences
Open Access status: hybrid
OpenAlex ID: W4415599224
