Effects of User Research (UR) on Customer Acquisition, Retention, and Satisfaction (CARS) in SaaS Start-ups: Evidence from Rwandan Schools.
Year: 2026
Type: preprint
Study design: Observational Study
Source: SSRN Electronic Journal
DOI: 10.2139/ssrn.6116146
Authors: Martin Kanamugire, Victoire Muhayimana
Institution: INES-Ruhengeri
Language: English
Subfield: Human-Computer Interaction
Field: Computer Science
Domain: Physical Sciences
Open Access status: green
OpenAlex ID: W7126073380