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Managerial Economics

Year: 2023
Type: book
Abstract: Managerial Economics: The Science of Rational Business Decision-Making" is a comprehensive textbook that provides a thorough introduction to the field of managerial economics. The book is intended for use in undergraduate and graduate-level courses in business, economics, and management. The book begins by introducing the fundamental concepts of managerial economics, including demand and supply analysis, production and cost analysis, and market structure and competition. It then goes on to explore more advanced topics such as game theory, pricing strategies, and strategic decision-making. One of the strengths of "Managerial Economics" is its focus on real-world examples and case studies. The authors use examples from a variety of industries and businesses to illustrate the application of economic theory to real-world business decisions. This approach helps students to understand how the concepts they are learning can be applied in practice. Another strength of the book is its emphasis on decision-making. The authors stress that the ultimate goal of managerial economics is to help managers make better business decisions. To this end, the book includes numerous tools and frameworks that managers can use to analyze business problems and make informed decisions.
Institution: Dhofar University
Open Access status: green
OpenAlex ID: W7150768117
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