Year: 2025
Type: article
Study design: Observational Study
Abstract: This study explores the impact of social media usage on memory retention,concentration, and academic performance among students at the RokhanUniversity. This is a quantitative study; a convenience sampling technique wasused, and the data were collected from 372 students across five faculties via astructured questionnaire. Descriptive statistics were used to analyze the datathrough Microsoft Excel .The findings indicate that 60.22% of students believesocial media negatively impacts their memory retention, with 71.24%reporting a decline in concentration and 58.06% indicating that social mediainterferes with their academic tasks. Additionally, a significant portion 61.83%of students reported experiencing mental stress, and 75% reported mentalfatigue as a result of social media use. Regarding usage patterns, 77.42% ofstudents spend 1–3 hours daily on social media, with the majority 53.76%using it for educational purposes. Despite the negative impacts on memory andconcentration, 39.78% of students did not perceive social media as harmful tomemory, suggesting the presence of potential coping mechanisms.Furthermore, while 55.11% of students felt social media hindered theirlearning, 24.73% found it beneficial for accessing educational resources andfacilitating peer interactions. These findings reflect the dual impact of socialmedia on students’ cognitive functions. While it impairs some students’memory and focus, it also supports educational engagement for others. Thestudy highlights the importance of balanced social media use to maximize itsbenefits and reduce negative cognitive effects.Keywords: Impact, Social Media, Memory, Students, Rokhan University
Source: RMSJ
Authors: Dr Amanullah Aslami, Inamullah Miakhel
Institutions: Rokhan University, Laghman University
Language: English
Subfield: Sociology and Political Science
Field: Social Sciences
Domain: Social Sciences
SDG: Quality education
Open Access status: hybrid
OpenAlex ID: W7169727750