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Формування логістичних стратегій торговельних підприємств на ринку автозапчастин у контексті цифровізації та інтеграції до європейських ланцюгів постачання

Year: 2026
Type: article
Abstract: The article examines the specific features of logistics strategies for trading enterprises in the automotive aftermarket. It is established that the automotive parts market is one of the most complex in terms of logistics due to its vast product nomenclature and strict delivery speed requirements. This necessitates a high level of digitalization, as tracking tens of thousands of items and responding to demand changes is virtually impossible without digitalizing logistics processes. Integration into European networks grants access to manufacturers' centralized warehouses in Poland, Germany, and the Czech Republic, which also requires the utilization of advanced digital tools. The study highlights four approaches to forming an effective logistics strategy under Industry 4.0: ecosystem, cyber-physical, customer-centric, and the concept of resilient and agile supply chains. The traditional approach to logistics, which focused exclusively on cost minimization (lean strategy), is giving way under Industry 4.0 conditions to a dynamic model where data exchange speed and system adaptability become the core values. This shift enables enterprise management to ensure technological transparency, operational flexibility, and maximum focus on customer needs. It is substantiated that the architecture of a modern trading enterprise's logistics strategy is based on the convergence of these four approaches. The simultaneous implementation of their tools transforms linear logistics into a resilient, digitalized ecosystem where data identification speed and logistics cost minimization are achieved within a single management circuit. It is proven that modern logistics platforms in the automotive aftermarket are subject to the network effect: the higher the density and number of participants integrated into the platform, the greater the economic and time benefits each individual entity receives due to instant access to unified data and diversified supply channels. A key feature of integration into European chains is the non-alternative compliance with EU standards, the practical implementation of which depends on the involvement of international logistics operators (3PL/4PL). It is established that the core of such synchronization consists of digital supply management platforms, which, due to the positive network effect, minimize parts identification time and increase business agility.
Language: Ukrainian
Open Access status: green
OpenAlex ID: W7204611264
FWCI:
Cites: 14
Cited by:
Related to: 10