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Artificial Intelligence and Neural Networks Using IBM SPSS From Data to Intelligent Prediction

Year: 2026
Type: book
Abstract: Artificial Intelligence and Neural Networks Using IBM SPSS provides a practical introduction to developing, evaluating, and applying intelligent predictive models. Through clear explanations, step-by-step IBM SPSS procedures, realistic examples, and a complete customer-churn case study, the book guides readers from data preparation to model deployment. It covers Multilayer Perceptron and Radial Basis Function networks, model evaluation, probability thresholds, predictor importance, what-if analysis, responsible implementation, and managerial decision-making. An accessible hands-on guide for students, researchers, analysts, consultants, and professionals seeking to transform data into intelligent and responsible predictions.
Language: English
Open Access status: green
OpenAlex ID: W7204635273
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