Year: 2021
Type: article
Study design: Observational Study
Abstract: This study clarified the perception of runners' entry fees through a survey of runners who participated in a marathon event in the backdrop of sports tourism. Regarding the runners' perception of the entry fee for the marathon event, the acceptable price range was calculated using the price sensitivity measurement method. The range of prices allowed for participants was 7,267 yen to 10,438 yen. We also calculated the acceptance price range for sports tourists and local participants. However, there was no significant difference. The survey results showed that runners participating in marathons form an internal reference price for the entry fee based on the available information.
DOI: 10.14988/00028353
Institutions: Kokugakuin University, Doshisha University
Language: Japanese
Topic: Sport and Mega-Event Impacts
Subfield: Sociology and Political Science
Field: Social Sciences
Domain: Social Sciences
Open Access status: green
OpenAlex ID: W7207590871
