Work

Integrated Customer Relationship Management in the Banking Sector

Year: 2002

Type: book-chapter

Source: Contributions to management science

DOI: 10.1007/978-3-642-57478-8_9

Authors: M. Vlachopoulou, V. Manthou, O. Ioannidis

Institutions: University of Macedonia, National Bank of Greece (Greece)

Language: English

Topic: Corporate Governance and Management

Subfield: Strategy and Management

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W79617592

FWCI: 2.231

Cites: 10

Cited by: 1

Related to: 10