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Author

Line Schmeltz

Observed name: Schmeltz, Line
ORCID: 0000-0003-2213-5566
Observed ORCID: 0000-0003-2213-5566
OpenAlex ID: A5010353189
Consumer‐oriented CSR communication: focusing on ability or morality?
2012 · Line Schmeltz · Corporate Communications An International Journal · 250
Identical or Just Compatible? The Utility of Corporate Identity Values in Communicating Corporate Social Responsibility
2014 · Line Schmeltz · International Journal of Business Communication · 75
Getting CSR communication fit: A study of strategically fitting cause, consumers and company in corporate CSR communication
2017 · Line Schmeltz · Public Relations Inquiry · 67
Co-creating polyphony or cacophony? A case study of a public organization’s brand co-creation process and the challenge of orchestrating multiple internal voices
2018 · Line Schmeltz, Anna Karina Kjeldsen · Journal of Brand Management · 41
Introducing value-based framing as a strategy for communicating CSR
2014 · Line Schmeltz · Social Responsibility Journal · 36
The challenges of balancing ethics and competence for purpose-driven brands: an exploratory case study on social impact company Too Good To Go
2023 · Anna Karina Kjeldsen, Line Schmeltz · Journal of Brand Management · 17
Naming as Strategic Communication: Understanding Corporate Name Change through an Integrative Framework Encompassing Branding, Identity and Institutional Theory
2016 · Line Schmeltz, Anna Karina Kjeldsen · International Journal of Strategic Communication · 17
Six ways to leave a lover: how sensemaking of the purpose of internal social media changes over time in a public sector organization
2021 · Vibeke Thøis Madsen, Line Schmeltz · Corporate Communications An International Journal · 8
Conflicting Values in Discourses of Social Responsibility: Essays on Consumer-Oriented CSR Communication
2012 · Line Schmeltz · 7
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Hosting and hoping on social media – a study on SoMe communication strategies among Danish cultural institutions and tourist attractions during COVID-19
2024 · Karina Villumsen, Hanne Elmer, et al. · Corporate Communications An International Journal · 3
How healthy are employee-related CSR initiatives: a mapping and discussion of applying health-related employee benefits as part of companies' CSR programs
2023 · Line Schmeltz, Matilde Nisbeth Brøgger · Corporate Communications An International Journal · 1
Corporate Brand Management and Multiple Voices
2022 · Line Schmeltz, Anna Karina Kjeldsen · Routledge eBooks · 1
Heartcore business? A study of how social enterprises, as organizations crossing traditional sectorial borders, communicate their corporate identity
2020 · Schmeltz, Line · Globe A Journal of Language Culture and Communication · 1
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The case of SMK – Co-creation in the context of the Danish National Gallery
2019 · Line Schmeltz, Anna Karina Kjeldsen · VBN Forskningsportal (Aalborg Universitet) · 1
A broken mirror? From representation to presentation of gender in Scandinavian news media
2024 · Anna Karina Kjeldsen, Line Schmeltz, et al. · Nordic Journal of Media Studies
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Corporate social responsibility or corporate social control? A critical discussion of health-related employee initiatives as part of companies’ CSR communication
2024 · Brøgger, Matilde Nisbeth; id_orcid 0000-0001-5133-1529, Schmeltz, Line
CSR tendenser: En guide til strategiske partnerskaber mellem NGO'er og virksomheder
2019 · Line Schmeltz · VBN Forskningsportal (Aalborg Universitet)
Corporate Social Responsibility or Corporate Social Control? A mapping and discussion of corporate health promotion in Denmark
2019 · Line Schmeltz, Matilde Nisbeth Brøgger · VBN Forskningsportal (Aalborg Universitet)
Building strategic public-private partnerships through CSR communication
2017 · Line Schmeltz
What’s in a museum name? A study of name changes among Danish museums
2017 · Line Schmeltz, Anna Karina Kjeldsen · Nordisk Museologi
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The Power of a Creative Theme: A Large-scale Study of the Implications of Working with a “Forced” Creative Theme in Strategic Partnerships
2017 · Line Schmeltz, Anna Karina Kjeldsen
Co-creating Polyphony or Cacophony?:A case study of an organization’s current brand co-creation process and the challenge of managing multiple voices
2016 · Kjeldsen, Anna Karina, Schmeltz, Line
Co-creating Polyphony or Cacophony? A case study of an organization’s current brand co-creation process and the challenge of integrating multiple voices
2016 · Line Schmeltz, Anna Karina Kjeldsen
Corporate Social Responsibility and Social Media Crises - How to ride off a CSR-related shitstorm
2015 · Annette Agerdal-Hjermind, Line Schmeltz
Heartcore Business? A study of the challenges social enterprises experience when communicating their corporate identity
2015 · Schmeltz, Line
Works count: 37
Citation count: 525
H-index: 8
I10-index: 7
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