Author

Malika Malika

Observed names: Malika, Malika, Malika

Institution: Indian Institute of Management Bangalore

Observed institutions: The NorthCap University, Pandit Bhagwat Dayal Sharma University of Health Sciences, Centre de Recherche en Économie Appliquée pour le Développement, Centre de recherche sur l’éducation, les apprentissages et la didactique, Indian Institute of Management Bangalore, New York University

ORCID: 0000-0002-3156-4373

Observed ORCID: 0000-0002-3156-4373

OpenAlex ID: A5015715016

Perceived financial constraints and normative influence: discretionary purchase decisions across cultures

2021 · Malika Malika, Durairaj Maheswaran, et al. · Journal of the Academy of Marketing Science · 28

The Context (In)Dependence of Low-Fit Brand Extensions

2022 · Pragya Mathur, Malika Malika, et al. · Journal of Marketing · 22

Does scarcity increase or decrease donation behaviors? An investigation considering resource-specific scarcity and individual person-thing orientation

2023 · Malika Malika, Tanuka Ghoshal, et al. · Journal of the Academy of Marketing Science · 18

Busy or poor: How time or money scarcity cues differentially impact purchase decisions regarding service firms

2023 · Malika Malika, Durairaj Maheswaran · Journal of the Academy of Marketing Science · 18

Association Between Physical Activity and Fear of Movement in Patients with Hemophilic Arthropathy

2024 · Dimple Choudhry, Malika, et al. · Indian Journal of Hematology and Blood Transfusion · 3

A Multi-Alert Patient Health Monitoring using Zigbee

2013 · Malika Malika, Charu Rana · International Journal of Computer Applications · 3

Financial Scarcity and Normative Influence: Discretionary Purchase Decisions Across Cultures

2020 · Malika Malika, Durairaj Maheswaran, et al. · SSRN Electronic Journal · 1

Hubungan Pengetahuan tentang Menstruasi dengan Kesiapan Menghadapi Menarche pada Remaja Putri di SDN Sawojajar 1 Malang

2017 · Malika Malika · UMM Institutional Repository (University of Maine at Machias) · 1

The Differentiated Environment: Person–Thing Orientation and Feedback Effects

2025 · Malika Malika, Durairaj Maheswaran · Journal of Marketing

Normative Reference Value for Stereognosis Among Adult Population: A Cross-Sectional Pilot Study

2023 · Malika Malika · Bioscience Biotechnology Research Communications

Luaran Pasien Stroke Iskemik Akut Dengan Infeksi Covid-19 Di Jakarta

2022 · Wiwit Ida Chahyani, Murni Sri Hastuti, et al. · Majalah Kedokteran Neurosains Perhimpunan Dokter Spesialis Saraf Indonesia

L'universtité de la formation continue et les difficultés d'intégration des nouvelles technologies en éducation : l'exemple de l'U.F.C

2005 · Malika Malika · les cahiers du cread

Works count: 17

Citation count: 94

H-index: 4

I10-index: 4