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Author

Ushmita Gupta

Observed institution: Sri Balaji University, Pune
ORCID: 0000-0002-6442-1248
Observed ORCID: 0000-0002-6442-1248
OpenAlex ID: A5035697025
Revolutionizing Retail
2024 · Ushmita Gupta, Pritesh Somani, et al. · Auerbach Publications eBooks · 10
The Rise and Rise of Artificial Intelligence in the World of Finance
2024 · Vishwanathan Hariharan Iyer, Ushmita Gupta, et al. · Advances in finance, accounting, and economics book series · 5
The Rise of OTT: A Dynamic Shift Towards Binge Watching, an Increase for On-Demand Entertainment
2024 · Pritesh Pradeep Somani, Ushmita Gupta, et al. · Advances in multimedia and interactive technologies book series · 5
The Power of Influence: Unleashing the Potential of Influencer Marketing
2023 · Nitesh Behare, Rashmi D. Mahajan, et al. · Advances in marketing, customer relationship management, and e-services book series · 3
Sustainability Challenges in Holy Waste Management
2025 · Nitesh Behare, Rashmi Mahajan, et al. · Apple Academic Press eBooks · 2
Study on Comparative Analysis of Rising Non Performing Assets of Bank of Maharashtra and ICICI Bank
2023 · Nilesh R. Kharche, Ushmita Gupta · Eduvest - Journal Of Universal Studies · 2
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Influence of Instagram as a Social Media Platform on Academic Routine and Schedule of Students
2024 · Pritesh Pradeep Somani, Ushmita Gupta, et al. · Advances in media, entertainment and the arts (AMEA) book series · 1
Sustainable Marketing in Heritage Tourism: Concepts, Strategies, and Implications
2026 · Ushmita Gupta, Pritesh Pradeep Somani · Advances in computational intelligence and robotics book series
Rebranding Sustainability: A.I. as a Catalyst in Ethical Fashion Marketing
2026 · Pritesh Pradeep Somani, Ushmita Gupta · Advances in computational intelligence and robotics book series
Co-Creating the Future: Collaborative Strategies for Integrating AI Into Faculty Development Initiatives
2025 · Pritesh Pradeep Somani, Prachi Wani, et al. · Advances in computational intelligence and robotics book series
Introduction to Industry 4.0: Understanding the Concept, Evolution, and Key Technologies Shaping Industry 4.0
2024 · Rashmi Mahajan, Meenakshi Singh, et al. · Advances in logistics, operations, and management science book series
Works count: 11
Citation count: 28
H-index: 3
I10-index: 1
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