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Sepideh Samadi
Observed name:
Samadi, Sepideh
Institution:
Heriot-Watt University Dubai
Observed institutions:
University of Greater Manchester,
Curtin University,
Heriot-Watt University,
American College of Dubai,
Heriot-Watt University Dubai
ORCID:
0000-0002-1689-5596
Observed ORCID:
0000-0002-1689-5596
OpenAlex ID:
A5042596898
Digital Twin-Enhanced Sentiment Analysis for Targeted Marketing Optimization
2025
·
Hamed Nozari
, Sepideh Samadi
·
IGI Global eBooks
·
14
Machine Learning Models for Energy Optimization and Resource Consumption in Smart Factories
2025
·
Hamed Nozari
, Agnieszka Szmelter-Jarosz
, et al.
·
Springer eBooks
·
12
Parasocial Relationship in relation to the Impact of Social Media Influencers on Consumer Purchase Intention
2025
·
Sepideh Samadi
, Imran Akhtar
·
Signals and communication technology
·
8
Applicability of Digital Tracking System on Third Party Logistics (TPL) Services
2021
·
Satya R Shah
, Hng Huey See
, et al.
·
IEEE International Conference on Technology Management, Operations and Decisions (ICTMOD)
·
7
AIoE-Powered Neuromarketing for Decoding the Consumer Brain
2025
·
Hamed Nozari
, Sepideh Samadi
·
Springer eBooks
·
5
Accessibility and Adoption of Industry 4.0 Technologies for Small Manufacturing Firms
2021
·
Satya Shah
, Toh Fe Lin
, et al.
·
IEEE International Conference on Technology Management, Operations and Decisions (ICTMOD)
·
3
AIoE-Based Multi-objective Optimization for Smart and Sustainable Warehouse Management
2025
·
Shereen Nassar
, Hamed Nozari
, et al.
·
Springer eBooks
·
2
The Role of Social Media Influencers on Creating Consumer Awareness On Eco-Conscious Cosmetics Products
2024
·
Sepideh Samadi
, Everyl Colaco
·
IEEE International Conference on Technology Management, Operations and Decisions (ICTMOD)
·
2
A Review of Social Media Marketing on Digital Savvy Brand Shoppers
2023
·
Sepideh Samadi
, Imran Akhtar
·
Lecture notes in networks and systems
·
2
PDF
Institutional Effectiveness as a Tool in Creating Quality Assurance in Higher Education Management
2018
·
Sepideh Samadi
, Poonam Singh
, et al.
·
International Journal of Innovative Business Strategies
·
2
PDF
Impact of parasocial relationships with social media influencers on luxury brand purchase intention: moderating role of xenocentrism
2026
·
Amer Alaya
, Mohamed Nasaj
, et al.
·
Journal of Consumer Marketing
·
1
Adaptive Neuromarketing Through AIoE
2025
·
Sepideh Samadi
·
Advances in computational intelligence and robotics book series
·
1
Personalizing Learning Pathways Through Deep Learning Models and Educational Data Analytics
2025
·
Sepideh Samadi
, Stavroula Kalogeras
·
Advances in computational intelligence and robotics book series
Educational Pathways in Marketing Programs for Undergraduate Students: Embedding Assessment Design to Address Threshold Concepts and Bridge the Gap Between Academia and Industry
2025
·
Sepideh Samadi
·
The Paris Conference on Education, official conference proceedings
PDF
Multidimensional framework for analysing factors influencing Digital Natives' attitude towards luxury brands on social media; a comprehensive examination of digital marketing strategy
2023
·
Samadi, Sepideh
·
UBIR (University of Greater Manchester)
PDF
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Works count:
15
Citation count:
59
H-index:
5
I10-index:
2
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