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Vitor Azzari

Observed names: Azzari, Vitor, V. Azzari, Vitor Azzari Vieira
ORCID: 0000-0002-1352-1660
Observed ORCID: 0000-0002-1352-1660
OpenAlex ID: A5054688325
Does Brand Awareness Influences Purchase Intention? The Mediation Role of Brand Equity Dimensions
2020 · Vitor Azzari, Anderson Pelissari · Brazilian Business Review · 124
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Accounting services quality: a systematic literature review and bibliometric analysis
2020 · Vitor Azzari, Emerson Wagner Mainardes, et al. · Asian Journal of Accounting Research · 45
The dimensions of accounting service quality
2021 · Vitor Azzari, Emerson Wagner Mainardes, et al. · SN Business & Economics · 18
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Brand Origin Effects During Economic Declines: Evidence from an Emerging Market
2023 · Vitor Azzari, Felipe Zambaldi, et al. · Journal of International Marketing · 15
Co-creation of Value and Social Marketing: Systematic Literature Review and Future Research Agenda
2024 · Vitor Azzari, Emerson Wagner Mainardes, et al. · Journal of Creating Value · 12
Determinants of Public Service Quality: An Exploratory Factor Analysis
2025 · Jorge Gesteira Vaz de Carvalho Filho, Lara Mendes Christ Bonella Sepulcri, et al. · Administration & Society · 11
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ACCOUNTQUAL: a scale for measuring accounting service quality
2023 · Vitor Azzari, Emerson Wagner Mainardes, et al. · Journal of Accounting & Organizational Change · 11
Global and Local Brands in Developed and Developing Markets: A Systematic Literature Review and New Directions
2023 · Jonny Mateus Rodrigues, Maria Gabriela Montanari, et al. · Brazilian Business Review · 7
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Public Corporate e-Learning: Antecedents and Results
2021 · Fábio Vargas Souza, Fabio Y. S. Motoki, et al. · Public Organization Review · 6
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Integrating Value for the Consumer and Society: A New Conceptual Orientation for Strategic Marketing
2026 · Aloisio Henrique Mazzarolo, Emerson Wagner Mainardes, et al. · Business Strategy & Development · 5
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Marketing de relacionamento: utilizando o facebook como ferramenta estratégica
2018 · Vitor Azzari, Anderson Soncini Pelissari · Revista Gestão & Tecnologia · 4
The role of visual design in food apps: exploring its impact on perceived quality, trust, value and purchase intention
2025 · Naiana Sousa de Morais Lima, Emerson Wagner Mainardes, et al. · Journal of Agribusiness in Developing and Emerging Economies · 3
The power of integrated marketing communication on organizational commitment and employee engagement
2025 · D. G. C. Fernandes, L. M. C. B. Sepulcri, et al. · Journal of Marketing Communications · 3
Atendendo à alta demanda de treinamento nas organizações e reduzindo os custos
2018 · Roquemar de Lima Baldam, Guilherme Marques Fiorot, et al. · RACE - Revista de Administração Contabilidade e Economia · 3
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Marcas globais e locais em mercados desenvolvidos e em desenvolvimento: Uma revisão sistemática da literatura e novas direções
2023 · Jonny Mateus Rodrigues, Maria Gabriela Montanari, et al. · Brazilian Business Review · 2
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Strategic value orientation for users and society in healthcare
2025 · Atílio Peixoto Soares Júnior, Emerson Wagner Mainardes, et al. · International Journal of Pharmaceutical and Healthcare Marketing · 1
Job market challenges for young graduates of technical courses
2026 · Diogo de Vasconcelos Oliveira, Emerson Wagner Mainardes, et al. · Revista de Gestão
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From internal marketing to the retention of education professionals: the moderating role of organizational culture
2026 · Joelma Barcellos Santanna, Vitor Azzari, et al. · International Journal of Educational Management
Um framework para o gerenciamento de estereótipos na comunicação de marca
2026 · Ramona De Luca, Delane Botelho, et al. · GV executivo \b (Impresso)/GV Executivo
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The influence of emotional intelligence dimensions on school leadership
2025 · Juliana Borghi Neppel, Vitor Azzari · International Journal of Educational Management
A Consciência da Marca Influencia a Intenção de Compra? O Papel Mediador das Dimensões do Valor da Marca
2020 · Vitor Azzari, Anderson Soncini Pelissari
Distance Education
2020 · Fabio Da Costa, Inayara Gonzalez, et al. · International Journal for Innovation Education and Research
Contrato psicológico: um conceito chave para as novas estratégias organizacionais
2007 · Vitor Azzari · Hologramática
Works count: 26
Citation count: 270
H-index: 7
I10-index: 7
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