Get started
Author

Manuel Luis Lodeiros-Zubiria

Observed names: Brenda Rivera-Ramirez, Manuel Luis Lodeiros, Manuel Luis Lodeiros Zubiria, Manuel-Luis Lodeiros-Zubiria
ORCID: 0000-0001-7436-9394
Observed ORCID: 0000-0001-7436-9394
OpenAlex ID: A5058787678
Green Marketing: Drivers in the Process of Buying Green Products—The Role of Green Satisfaction, Green Trust, Green WOM and Green Perceived Value
2022 · Jose Antonio Román-Augusto, Camila Garrido-Lecca-Vera, et al. · Sustainability · 115
PDF
Micro-learning Platforms Brand Awareness Using Socialmedia Marketing and Customer Brand Engagement
2021 · Alejandro Mujica, Esteban Villanueva, et al. · International Journal of Emerging Technologies in Learning (iJET) · 40
PDF
How to Reach Green Word of Mouth through Green Trust, Green Perceived Value and Green Satisfaction
2023 · Jose Antonio Román-Augusto, Camila Garrido-Lecca-Vera, et al. · Data · 26
PDF
The role of social media influencers and eWOM in driving purchase intention: insights from SMEs in the gamarra cluster
2025 · Franco Medina, Manuel-Luis Lodeiros-Zubiria · Cogent Business & Management · 17
C2C e-Marketplaces and How Their Micro-Segmentation Strategies Influence Their Customers
2023 · Sandra Castillo-Sotomayor, Nicholas Guimet-Cornejo, et al. · Data · 10
PDF
Content Richness, Perceived Price, and Perceived Ease of Use in Relation to the Satisfaction Level and Brand Equity in Streaming Platforms
2022 · Romina Dextre-Mamani, Belén Pérez-Arce, et al. · Communications in computer and information science · 6
Perfiles de consumidores sin experiencia de compra en un centro comercial basados en factores de atracción: caso Cusco
2019 · Manuel Luis Lodeiros Zubiria, Martín Mauricio Andía, et al. · CIENCIA ergo sum · 2
eWom, Trust, and Perceived Value Related to Repurchases in the e-commerce Sector of Department Stores
2023 · Carolina Blanco-Gamero, Estephania Acosta-Bonilla, et al. · Lecture notes in networks and systems · 1
Customer Engagement Behaviour Through Satisfaction and Service Quality in Digital Multi-platform Banking: A Proposal from Peru
2021 · Manuel Luis Lodeiros-Zubiria · Advances in intelligent systems and computing · 1
Gastronomic motivations, attitude toward local food, and revisit intention: A S.O.R. analysis of foreign tourists in Peru
2026 · Brenda Rivera-Ramirez, Karla Tirado-Lecca, et al. · International Journal of Gastronomy and Food Science
Impact of Company Initiatives on Brand Customer Engagement and its Association with Brand Satisfaction, Brand Trust and Word-of-Mouth Generation of Fast-food Restaurant Consumers
2026 · Valeria Marisol Mera-Garay, Xiomara Patricia Acuña-Masias, et al. · Smart innovation, systems and technologies
Netflix: Comparison of the Impact of Social Media Content on Social Media Engagement Behaviour Between Followers of the Series and the Platform
2023 · Camila Rumaldo-Calderón, Yerko Tupayachi-Torres, et al. · Smart innovation, systems and technologies
The Relation of Micro-segmentation, Customer Experience, Customer Satisfaction and Its Effect on Brand Trust in C2C E-Marketplaces
2022 · Sandra Castillo-Sotomayor, Nicholas Guimet-Cornejo, et al. · Smart innovation, systems and technologies
Brand equity and Cleanliness regarding Brand Experience, Consumer Well-being and Customer Satisfaction within the restaurant sector
2022 · Manuel Luis Lodeiros, Alejandra Flores-Silva, et al. · International Conference on Tourism Research
PDF
Works count: 14
Citation count: 218
H-index: 6
I10-index: 5
Year
Topic
Type