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Chee Wei Cheah

Observed names: CHEE WEI CHEAH, Cheah Chee Wei, Cheah, Chee Wei, Chee Wei, CHEAH, Henry Chee Wei Cheah
ORCID: 0000-0002-0007-3790
Observed ORCID: 0000-0002-0007-3790
OpenAlex ID: A5063326601
A model of online food delivery service quality, customer satisfaction and customer loyalty: a combination of PLS-SEM and NCA approaches
2022 · Kian Yeik Koay, Chee Wei Cheah, et al. · British Food Journal · 198
An integrated model of consumers' intention to buy second-hand clothing
2022 · Kian Yeik Koay, Chee Wei Cheah, et al. · International Journal of Retail & Distribution Management · 149
Social media influencer over-endorsement: Implications from a moderated-mediation analysis
2024 · Chee Wei Cheah, Kian Yeik Koay, et al. · Journal of Retailing and Consumer Services · 142
Does perceived risk influence the intention to purchase second-hand clothing? A multigroup analysis of SHC consumers versus non-SHC consumers
2022 · Kian Yeik Koay, Chee Wei Cheah, et al. · Journal of Product & Brand Management · 68
How Do Perceived Social Media Marketing Activities Foster Purchase Intentions? A Multiple Sequential Mediation Model
2023 · Kian Yeik Koay, Chee Wei Cheah, et al. · Journal of Global Marketing · 64
Self-Influencer Congruence, Parasocial Relationships, Credibility, and Purchase Intentions: A Sequential Mediation Model
2023 · Kian Yeik Koay, Chee Wei Cheah, et al. · Journal of Relationship Marketing · 48
Understanding consumers' intention to revisit bubble tea stores: an application of the theory of planned behaviour
2022 · Kian Yeik Koay, Chee Wei Cheah · British Food Journal · 46
The rise of the food truck phenomenon: an integrated model of consumers' intentions to visit food trucks
2023 · Kian Yeik Koay, Chee Wei Cheah, et al. · British Food Journal · 34
Commercialization of influencer content on social media: the roles of parasocial relationships and sponsorship disclosures
2025 · Weng Marc Lim, Kian Yeik Koay, et al. · Journal of Strategic Marketing · 32
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Sustainable housing development: the legitimacy-seeking perspective
2020 · Chee Wei Cheah, Brian Low, et al. · Journal of Business and Industrial Marketing · 29
The embodied experience and self-identity construction of Chinese gay tourists in Thailand
2023 · Keheng Xiang, Chee Wei Cheah · Tourism Management Perspectives · 27
Knowing the Unknown: Application of Qualitative-Vignette Method in the Social-Political Sensitive Business Environment
2022 · Chee Wei, CHEAH, Kian Yeik, KOAY · International Journal of Qualitative Methods · 23
Uncovering the Voices of Marginalized Minorities in Public Policy Research - A Critical Review of the Image and Text-Based Vignette Method
2023 · Chee Wei Cheah, Kian Yeik Koay, et al. · International Journal of Qualitative Methods · 22
AI-Augmented Netnography: Ethical and Methodological Frameworks for Responsible Digital Research
2025 · Chee Wei Cheah · International Journal of Qualitative Methods · 21
The social-political roles of NGOs: a study on a triadic business network
2019 · Chee Wei Cheah · Journal of Business and Industrial Marketing · 21
The political game of innovation: evidence from the ride-hailing service industry
2022 · Chee Wei Cheah, Kian Yeik Koay · European Journal of Innovation Management · 20
Effects of perceived risk on consumers’ intentions to purchase second-hand clothing: a comparison across four generations
2025 · Kian Yeik Koay, Chee Wei Cheah · Asia Pacific Journal of Marketing and Logistics · 14
Why firms exploit the dual marketing strategy? A network-institutional perspective
2020 · Chee Wei Cheah · Journal of Business and Industrial Marketing · 14
Understanding second-hand clothing purchases: a comparison of five theoretical models
2025 · Kian Yeik Koay, Chee Wei Cheah, et al. · International Journal of Retail & Distribution Management · 11
Institutional entrepreneurs' roles in the international market expansions: evidence from the ride-hailing platforms
2024 · Chee Wei Cheah, Vladimír Krajčík, et al. · International Entrepreneurship and Management Journal · 11
Housing the urban poor through strategic networks: A cross-case analysis
2022 · Chee Wei Cheah, Christina K.C. Lee · Habitat International · 11
Relationship building in housing network: a meso-level collective sensemaking perspective
2021 · Chee Wei Cheah · Housing Studies · 11
The rise of solo dining: prediction and consumer profiling
2024 · Kian Yeik Koay, Derek Lai Teik Ong, et al. · Journal of Foodservice Business Research · 10
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Guest editorial: Social media influencer marketing in the food and beverage industry
2024 · Chee Wei Cheah, Kian Yeik Koay, et al. · British Food Journal · 9
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“I am who I am:” individual imprints and identity performance outcomes
2024 · Keheng Xiang, Henry Chee Wei Cheah · Journal of Hospitality and Tourism Management · 9
Works count: 40
Citation count: 1,065
H-index: 16
I10-index: 23
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